Participating car parks include the following:

Cannock Council-owned car parks:    

• Beecroft Road                                                
• Avon Road                                                               
• Backcrofts                     
• Danilo Road                    
• Railway Station, Girton Road                     
• Front of Council Civic Centre Offices          
• Brunswick Road (rear of Council Offices)

Rugeley Council-owned car parks:

• Forge Road
• Market Hall
• Market Street
• Taylors Lane
• St Paul's Road

Participating businesses include:

Cannock - 

• The Smoking Emporium
• Stitch & Knit
• Card Stop
• Funky Shoes
• P.F.Pet Supplies
• Little Italy 
• Lavender Blue
• Hemline 
• Nongs Hairdressing
• A B Blinds
• Hair EBZ Barber Shop
• Trendy Tanya
• Chatwin Jewellers
• Mims Moms Coffee Bar
• Swainy's Barbers
• Bathaholic
• Beauty by Holly 
• Bellissimo beauty and hair
• The Mix Up 
• Heavenly Treasures
• Studio 15
• Cannock Ink
• Station Café
• The Engraving Company
• Trade 2 Play Ltd
• Chase Games Ltd
• Alacame Photographic Printing
• Rose Arch Florist
• Greetings fron the Heart
• Caffe del Nino
• Chase Fine Jewelery
• The Portrait Studio
• Cannock Print
• Hannah's

Rugeley -

• Retro Hub
• Angelas Allsorts
• The Little Wool Shop
• Lachmere
• CLICKIT Computer Solutions
• Great Living Overall Wellbeing (GLOW)
• Blush Lingerie
• BluePrint Designs
• Rugeley Fireplaces & Stoves
• Daisy's Kitchen
• Reid Podiatry
• Peak Health Foods
• Keerens Kardz
• The Cutting Edge
• Short n Sweet

Participating businesses will need to adhere to the following terms & conditions:

This initiative is only available to independent traders/businesses operating from fixed permanent units within Cannock and Rugeley town centre (boundaries as defined by the Local Plan and Rugeley Area Action Plan).

Participating businesses need to have reached an agreement with the Council (e.g. email) whereby both parties have consented to be part of the initiative.

A grant of £500 will be paid to each participating business to cover the 3-month trial period and to cover the reimbursements.

Businesses will need to display the window decal supplied by the Council, informing the shopper that they can claim their £2 refund in this establishment.

This applies to participating Council owned car parks only as detailed in the above section of this web page. 

Car parking ticket machines will be configured to issue two tickets, one for display in the vehicle and the other for the customer to take with them and present for redemption in store.

If the customer has purchased their ticket by phone then the business would need to see this on the handset and make a note of any reference number/time/date purchased/which car park

A customer must spend £10 or more, in one transaction, one shop – to qualify for the £2 refund. 

The customer must hand their second car parking ticket to the retailer/business for retention. only 1 transaction per ticket

The retailer/business must carry out audit checks on the ticket, namely they should check that the date is the date of purchase and redemption, that it was purchased in a Council-owned car park (see list above).

Once satisfied that all is compliant, £2 cash would be given to the customer from the £500 grant that the Council have issued the business completes a monitoring form provided by the Council showing details of the parking fee being refunded.

The monitoring form must be emailed to the Council each Monday (we will accept either an electronically completed form or a photograph of a handwritten form).

The business retains any original paper tickets for a period of 6 months if parking is purchased by phone, then relevant details shall be completed on the form.

The person issuing the refund would then initial the monitoring form to say £2 handed to the customer and all checks completed.

The Council reserves the right to visit partcipating businesses to check for compliance with the scheme e.g. to check signage and original tickets.

All businesses participating shall consent to having their names/details displayed on social media to encourage more visitors/shoppers into the town centres and emphasise where they can obtain their refund.

If after the 3 month trial there are funds remaining from the £500 grant, the business can reinvest this back into their business and is not required to return any funds to the Council. 

Any business shown not to be actively participating after signing up to the initiative will be deemed as not to be acting in the spirit of the agreement between the two parties .

Any grant monies not used by the business on issuing refunds to customers can be retained by the business to support other operational costs, this is in recognition that the retailers and hospitality businesses are recovering from the pandemic and will benefit from direct financial assistance from the Council.  

How do I make a complaint about a Penalty Charge Notice (PCN) that has been issued to my vehicle?
All Challenges must be submitted in writing to:
Parking Services, PO Box 2994, Stoke-On-Trent, ST4 9FG

Civil Enforcement Officers (CEOs) - Parking Attendants were known as Civil Enforcement Officers from 23 March 2009.

Enforcement By Post - Motorists who drive away while the CEO is processing the PCN can now be issued with a Penalty Charge Notice through the post.   

How do I know which charging structure I have to pay?
The details of which charge you are required to pay will be on your Penalty Charge Notice.

Is it just another money making scheme for the Council?
The changes introduced with Part 6 of the Traffic Management Act 2004 have been introduced nationally, not just in Staffordshire. The new rules are aimed at making parking fairer for the motorist - making the charge more proportional to the contravention. The council does not make a profit from parking services and all money received from Penalty Charge Notices is put back into parking services. 

I am a disabled Blue Badge holder, will the new Act affect me? There are no new rules or regulations that will specifically affect Blue Badge holders. Badge holders with new fraud-prevention style badges (issued from October 2007) should display their badges as directed on the front of the badge - The Blue Badge Scheme, Staffordshire County Council.

If I submit a challenge, will I lose the opportunity to pay at the discounted rate?
No, providing the challenge is RECEIVED within 14 days of the Penalty Charge Notice issue date, the option to pay at the discounted rate will be held until a decision is made.

I am trying to pay on the automated telephone line and the system keeps looping?
This is a technical fault due to the large volume of calls, please wait a short time and try again later.

I no longer own this vehicle, why do you keep writing to me? You are still the registered owner/keeper with the DVLA and you need to inform them of when and whom you sold the vehicle to. The registered owner/keeper is responsible for any Penalty Charge Notice's issued to the vehicle.

I did not receive a Penalty Charge Notice, but have received a Notice to Owner requesting that I pay £50/£70 for a Penalty Charge Notice. Can I pay the discounted rate of £25/35?
No. The discounted sum can only be paid within 14 days of the contravention. The Penalty Charge Notice was issued and we can only assume that a member of the public has removed it. You will need to make a representation to that effect.

Why did I get a ticket when I left a note in the car advising I was loading or it had broken down?
A note is not a valid permit to park and you would need to send a copy of any evidence to support the reason your vehicle was there i.e., breakdown recovery receipt, or delivery note.

Can I come to your office to discuss my dispute?
No. Challenges to the issuing of a Penalty Charge Notice can only be dealt with in writing. You will receive a written response.

Can I sort this dispute over the telephone?
No. You must write, stating the grounds of your dispute.

You have rejected my challenge. I don't agree, what happens now?
The Council will send you a Notice to Owner (NtO) after 28 days. You can than make a formal dispute (Representation). The Notice to Owner will tell you how and on what grounds you may dispute. If the Council accepts your dispute the case will be closed and this will be confirmed in writing. If it doesn't accept your dispute, it will issue you with a Notice of Rejection. This will tell you must either pay within 28 days or appeal to the independent adjudicator. The Council will send you the necessary forms

(Once Notice to Owner received) I didn't own this vehicle at the time/never owned it.
You must make a formal Representation and provide written evidence of disposal/acquisition and details of the actual owner. If you never owned the vehicle you must provide written evidence from the DVLA. If you have no written evidence you may wish to seek legal advice in regard to swearing an affidavit.

I have already paid this Penalty Charge Notice and you have sent me a Notice to Owner, Charge Certificate etc.
Please write to us with details and evidence. Please provide proof of payment and/or a copy of both sides of your cheque/postal order if paid by this method.

(Representation rejected) I don't agree with your decision. What can I do?
You may appeal to the independent adjudicator - Traffic Penalty Tribunal (England and Wales)
You can request a personal hearing near your home or place of work. Traffic Penalty Tribunal will write to you.

I have received a Charge Certificate, but didn't receive the Notice to Owner. Can I dispute the Penalty?
No. The Notice to Owner was sent to the same address and it's too late now. The Council will register the debt at the Traffic Enforcement Centre (TEC) - HM Courts Service, Traffic Enforcement Centre (TEC) and send you the court order. Please read these carefully. You can then make a Witness Statement if you didn't receive the Notice to Owner. The court papers will explain the grounds and the procedures. The declaration must be sworn as set out in the papers.

I have received the court order but want to dispute the penalty now. Can I do this?
No. Please read the court papers carefully. You can make a Witness Statement if the grounds shown in the court papers apply. This may enable you to have the opportunity of presenting your case. You can't make a declaration if none of the grounds apply.

I've been contacted by the Bailiffs. Can I dispute the Penalty now?
No, it's too late. Please speak directly to the Bailiff or seek legal advice or contact the Citizens Advice Bureau.

Other Bailiff queries
You must contact the Bailiffs. They will tell you about their complaints procedure. You can also ask your local county court to access the charges if you think they are excessive, but you may have to pay for this.